{"id":3644929,"uri":"https://api.kexp.org/v2/plays/3644929/?format=json","airdate":"2026-04-21T13:18:31-07:00","show":66514,"show_uri":"https://api.kexp.org/v2/shows/66514/?format=json","image_uri":"https://dn711103.ca.archive.org/0/items/mbid-32bbe496-88f3-4217-a2ec-7236a988f07b/mbid-32bbe496-88f3-4217-a2ec-7236a988f07b-12089344465_thumb500.jpg","thumbnail_uri":"https://ia601302.us.archive.org/1/items/mbid-32bbe496-88f3-4217-a2ec-7236a988f07b/mbid-32bbe496-88f3-4217-a2ec-7236a988f07b-12089344465_thumb250.jpg","song":"My Adidas","track_id":"d7154de3-ff1d-3bec-be97-9533d9cbcd12","recording_id":"72bc72ac-3dab-4459-a964-f96bb2062635","artist":"Run‐D.M.C.","artist_ids":["5ecc3f72-20a6-47a0-8dc5-fb0b3dadeea0"],"album":"Raising Hell","release_id":"32bbe496-88f3-4217-a2ec-7236a988f07b","release_group_id":"a209c0a5-e9b2-37ff-a76d-df5bc405a0e8","labels":["Legacy","Arista"],"label_ids":["45ffe1d8-92da-4750-9a4a-f42861f46e2c","c62e3985-6370-446a-bfb8-f1f6122e9c33"],"release_date":"2005-09-06","rotation_status":"Library","is_local":false,"is_request":false,"is_live":false,"comment":"Run-D.M.C. made a fashion statement by wearing their Adidas sneakers with no laces, which they did because shoelaces weren't allowed in jail. They were also known for their trench coats and big jewelry, which became popular with rappers and set the stage for hip-hop style.\n\nAdidas wasn't a very popular brand among kids in the early '80s raposphere - Fila and Reebok were bigger - but this song made it the apparel of choice. The trio had the good fortune of being managed by Russell Simmons, a shrewd businessman and the brother of group-member Run (Joseph Simmons), and in early 1987 when this song had become a crowd favorite, he arranged for executives from Adidas to attend a show. Before performing this song, DMC (Darryl McDaniels) asked the crowd to \"show us your Adidas,\" and about 3,000 urban influencers dutifully lifted their sneakers for display. Suitably impressed, the Adidas executives signed a $1.6 million deal with Run-D.M.C. and created their own line of laceless footwear.","location":1,"location_name":"Default","play_type":"trackplay"}